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eBusiness EBusiness Oxford Brookes University

Oxford Brookes University

Masters Degree , Business

Course Description

This exciting one-year full-time specialist master?s programme, developed jointly by the School of Technology and the Business School, has been designed to enable tomorrow?s business and technology leaders to fully exploit the opportunities offered by recent advances in internet technologies. There is no doubt that these technologies now form the basis for innovations in all forms of business enterprise, and anybody wishing to take a leading role in local, regional or global business development will require the critical knowledge and skills offered by this programme. The course will be based on a sound understanding of the technical infrastructure of the internet and the web, but will rapidly develop your expertise in a host of convergent technologies. Issues relating to web application development, including web design and the human-computer interface, will complement a good understanding of the business potential of multimedia and database technologies. Course content The modules are listed below. To qualify for the MSc you will need to pass three compulsory modules in Semester 1 and three compulsory modules in Semester 2 as well as the Dissertation and the Research and Study Methods module. Additionally, during the induction period, before the formal start of the course, you may take a limited number of primer modules relevant to your course. The Research and Study Methods and the Dissertation are not required for the PGDip. Modules may change from time to time. Compulsory modules: (indicative list) The Business Web introduces the concepts, operations and components of the web, focusing on the way in which innovative business models can be enabled. Web Applications Development assumes no previous experience of computer programming. It covers the fundamental skills associated with creating robust, efficient and dynamic web applications. Principles and Practice of eBusiness explores models of internet-based businesses and factors key to their success. Building a Web-based Business brings together key technical skills and an understanding of management practice to enable you to construct a viable e-business. eBusiness Information Systems explores the business and information strategy issues related to conducting business on the internet, including the construction and maintenance of organisational and technical infrastructures Business eFutures provides an opportunity to study cutting-edge thinking and new ideas in eMarketing, web-based technologies and their employment in business enterprises. Research and Study Methods underpins work carried out for the dissertation. The module, delivered in a seminar style, will provide you with research skills, planning techniques, progress management and review, and the ability to use ICT support materials. You will be given guidance on the analysis and technical presentation of research material. The Dissertation is an individual research and development project of 10,000-15,000 words on a topic closely related to your programme of study. The work may be undertaken in close co-operation with a research, industrial or commercial organisation possibly linked to an optional internship. The dissertation will typically be an investigation of a commercial problem from an IT perspective leading to the design, implementation and testing of a computer based solution. We offer a range of courses to help you meet the academic and English language entry requirements for this course and also familiarise you with university life. You may also be able to apply for one student visa to cover both courses. Take our Pre-Master s course to help you to meet both the English language and academic entry requirements for your master s course Take our University English course to help you to meet the English language requirements of your master s course For more information about these courses please visit http:www.brookes.ac.ukinternationalpathway

 

Entry Requirements

You should normally hold at least a second class honours bachelor’s degree, or equivalent, in a subject containing a computing or IT component, such as Business Information Systems. Applicants with practical experience of using computing for business apsit httpItemalue+oSn++???A????#? ?+???????????????????????????????????+S?++??????,???@#iItem????????????????? ?????????????????????????????????????????{?????W???????

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